Presenting the Core Collection. Designed specifically for high-output training, the collection fuses together design-led thinking with technical excellence.

Shot by George Marshall, the lookbook follows Elliot Fletcher through a gruelling workout testing his limits in the new collection.

Presenting the Core Collection. Designed specifically for high-output training, the collection fuses together design-led thinking with technical excellence.

Shot by George Marshall, the lookbook follows Elliot Fletcher through a gruelling workout testing his limits in the new collection.

"Athletic beginnings are always humble but I found the most important teachings are that of values; explicitly hard work and consistency. Yes, the endorphins felt good and the external rewards are great, but what felt better, what keeps you coming back for more is the values. This has kept me less naive, still as humble and always striving for the high I achieved in the early stages of training."

Left: Elliot wears the Otis Merino Top and Wolf Training Pant.

Below: Elliot wears the Ace Half-Zip Sweatshirt.