This week, I am excited to be joined by Thomas from Fasunaa®. His Instagram page and blog has gained a loyal following in the last 18 months through its dedicated curation of functional garments and accessories. We sit down to discuss his mission, fabric technology and the future of sportswear.
Hi Thomas, thanks for joining us.
Tell me a little bit about yourself and what sparked you to start the Fasunaa® page and blog?
Hi, my name is Thomas. I'm 25 years old and I live in France. I started the Fasunaa® Instagram page in 2019 just before the start of the global pandemic. I think the lockdown, in a way, allowed me to invest myself fully in the project which is basically, and initially, a moodboard. The initial goal was to centralise my ideas, discover new brands and meet people. To this day, that objective remains the same, but the community has grown, and with that, I am trying to create more varied and detailed content. I then came up with the idea to start a blog that allowed me to share differently to that on Instagram.
You have built a strong community of enthusiasts over the last year. What do people expect when they come to your Fasunaa® Instagram page?
Part of the community seeks to learn about new products, others come for the beauty of them. Some also seek to discover new brands, and that's why I like to go in search of independent designers or small brands.
Are there any brands that inspire you personally?
There are obviously many brands that inspire me, I try to discover more every day. Right now Satisfy Running, Byborre and Torsa are brands in my sights. But I try not to put up too many barriers and keep an open mind.
The brands that inspire me the most are those that tell a story and transport me elsewhere. Very often, my reaction is quite fast and I can be enticed by a simple glance.
What are your favourite fabric technologies at the moment?
I have always been a big fan of the materials used for the SoftShell Jacket such as the Soft Shell-R from Stone Island. It’s soft to the touch but technically resistant to rain. Functionally speaking, this combination is really interesting.
With regards to function in sportswear, how do you see its progress and future?
I sincerely believe that the functionality of clothing and accessories will continue to grow. In a world where we must reduce our consumption, particularly in the textile industry, one of the most polluting in the world, we will have to adapt and have more resistance. It is an industry that will have to change over the years, and what is most interesting is that we are just at the beginning of this shift.
What can we expect from you and the page in the future?
I hope to be able to develop the site and the page to offer more and more interesting and varied content. I have many projects in progress that are waiting to be finalized. In particular, I would like to be able to sell a selection of products. Stay connected in the coming weeks.
A big thank you to Thomas for sitting down and sharing his thoughts and knowledge with us.